The story starts back in 2007, in a small family basement buzzing
with activity. The household was busy looking at sketches,
reviewing swatches, while scraps of material were flying
In the early days, the basement of this suburban home was an
epicenter of creativity and inspiration. David Cirjak, founder of
The Shrunks, his wife and three children, drew inspiration from
night rituals, monsters in the closet and noises in the night. A
collection of vintage designs were born, that aspired to ward off
things that go bump in the night. We all know that kids have vivid
imaginations, especially when it comes to bedtime! What are they
afraid of? From a simple question, an idea started to form, born
out of the need to eliminate the fear of the dark and to make
bedtime fun and safe for kids, wherever they are.
Little did they know, that a small family business would grow from
a little start-up to an international brand inspiring confidence in
children around the world.